The Crayola Character Creator activity kit is new, but it features a mom and kid favorite -- Crayola Model Magic, the safe, clean, non-crumbling modeling material that air dries in 24 hours. Each kit contains three 2.5-oz. bags of yellow, blue, and red Model Magic, plus 21 reusable plastic character parts that will enhance any character. All contents are neatly contained in a durable, reusable plastic tote that makes clean-up fun and easy for moms and kids.

The Crayola Character Creator can be found at mass merchandise and toy stores nationwide beginning in July. It retails for about $10, making it a perfect party gift or report card reward. It also makes a super do-it-together project for a sleepover at Grandma's house. The Model Magic Character Creator is certified non-toxic by the Art & Creative Materials Institute.